If you ever read a comic book or magazine in the 70’s, you probably saw this smiling guy in his leopard print loin cloth. Charles Atlas was the original He-Man, and he preyed on all our adolescent insecurities to hawk his fitness program.
“…make your chest and shoulder muscles swell so big they almost split your coat seams… turn your fists into sledgehammers … build mighty legs that never tire!” I always wondered how many scrawny kids sent away their allowance for this kit and then tried to take on their own sand-kicking bully. Anyone?
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