Let me rephrase that headline… If you collect Disney/Pixar Cars toys, I feel sorry for your wallet. I hit the local Target and Toys R Us stores yesterday and was overwhelmed by the volume of Cars 2 merchandise on the shelves. It was Lightning McQueen as far as the eye could see. My cell phone is a relic of the Cold War, but I was able to snap this photo of the Cars toy aisle in Target:
And here’s the end of the aisle display. Not bad!
Toys R Us was just as candy apple red:
There are plenty of great toys out there promoting the new Cars 2 movie, but my money went to these nifty items, a big tub of pretzel snacks and a limited edition sugar cereal from Kellogg’s. I probably won’t buy any of the toys, but I just can’t resist advertising items like these (plus I was hungry!).
One of the problems I have with this line of merchandise is that all the Lightning McQueens look pretty similar. Only the die hard collector is going to be able to tell you the difference between a lot of the toy cars.
It looks like the sequel has loaded up on new characters so more toys could be made, much like they did with the Toy Story sequels — great for the kids, not so great for the parents on a budget!
Any Cars collectors out there? I’d love to know what the hot items are, and what you think will be the hottest collectible of the future.
IAreGeek says
I noticed this at Target the other night too. I had forgotten about the sequel coming out so this served as a HUGE reminder. Luckily my daughter isn’t into Cars toys. She is, however, a Toy Story toys fan. She (me) owns everyone one of the stand-alone Toy Story 1-3 figures. Luckily for me she went right past the Cars toys to the Super Hero toys. That’s when this happened: http://yfrog.com/gzi5y8j
Brian says
There is just too much awesome going on in that photo. What a lucky dad you are!
IAreGeek says
I am indeed.
I tried to tell her she would look cooler as Thor because of her hair but she didn’t go for it. Her response was “but you like to use hammers”.
Brian says
Ha! So young, yet she already knows that Cap is waaay cooler than Thor. 😉
The Sexy Armpit says
Damn, you and I think alike! I bought 2 boxes of the cereal one for me and one for my gf’s nephew. I ate two bowls last night, it’s pretty damn good! As far as collecting, it’s too hard to get wrapped up in the Cars craze. I haven’t bought any but if I did I would look for Fillmore (Carlin) or The King just because he looks cool – I’d probably break his spoiler off tho! lol.
Brian says
Yeah, my kids love the cereal. I might have to get some more. The pretzels remain untouched. 😉